CREDIT: Burberry
BURBERRY has launched its latest outerwear campaign, highlighting a stellar cast of Britain’s finest actors, musicians, and athletes, with rapper Little Simz shining prominently among them.
Titled “It’s Always Burberry Weather,” the campaign draws inspiration from Britain’s famously unpredictable four-seasons-in-a-day climate. Little Simz, known for her bold style and artistic expression, showcases the brand’s signature heritage check, embodying the spirit of modern British fashion.
Alongside her, the campaign features Oscar-winner Olivia Colman and Saltburn’s Barry Keoghan, both elegantly draped in Burberry’s timeless designs. The star-studded lineup also includes model Cara Delevingne and footballers Cole Palmer and Eberechi Eze.
This campaign offers a glimpse into Burberry's new strategy under CEO Joshua Schulman, who joined in July. With Little Simz as a key figure, the campaign celebrates the brand’s rich heritage while embracing its contemporary relevance in the fashion landscape.
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